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Retail Custom Rod Building Supplier For Sale:
The RodWorks
An Australian online retailer providing custom fishing rod builders with the largest brand and product range since 2005.
Key Features:
Relocatable e-commerce business.
Growth is ready for a custom rod builder or fishing tackle store.
High recognition through Google Ad Management and Google Ad Partner.
Average turnover spend per customer in 2025 is $138.00.
A database of over 4,600 Australian rod-building hobbyists and professionals.
Established accounts with all major Australian suppliers and many international suppliers, with introductions accompanying the sale.
Website administration can be self-managed with technical support in place with a web developer.
Business Details:
Ross van Enckevort, the proprietor of RodWorks, had been a custom rod builder for many years prior to establishing the business, so the website was designed to supply Australian rod builders with everything they needed, alongside the simplest shopping experience.
The website stocks all components and supplies, including fishing rod blanks, rod lathes, grips, handles, reel seats, guides, tips, rod parts, thread, epoxy finishes, adhesives, rod repair supplies, tools, and accessories.
The online store features a contemporary website design, professional photography, strong security features, and an easy-to-use shopping cart.
For more details on this rare and exciting opportunity, please contact:
Adelaide Business Sales Pty Ltd
Jeff on 0414 353 353
RLA 60043
Page Updated: 13th November, 2025